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Poster Print : Advert for Wolsey Clothing, emphasing the durability of their garments in the "mend and make-do" era of World War II. Date: 1943
Poster Prints From Mary Evans Picture Library
Advert for Wolsey Clothing, emphasing the durability of their garments in the "mend and make-do" era of World War II. Date: 1943
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32240382
© Illustrated London News Ltd / Mary Evans
1943 Advertisements Advertizing Adverts Fashions Frock Frocks Garments Mend Nineteen Outfit Outfits Shirt Styles Wolsey Durability Fashionable
A2 (59.4 x 42cm) Poster Print
Step back in time with our vintage Wolsey Clothing poster print from 1943. This iconic advertisement showcases the durability and resilience of Wolsey's garments during the "mend and make-do" era of World War II. With a focus on quality and longevity, these timeless designs reflect the spirit of a generation that valued practicality and strength. Display this authentic piece of fashion history in your home or office as a reminder of the enduring power of classic style.
A2 Poster (59.4 x 42cm, 23.4" x 16.5" inches) printed on 170gsm Satin Poster Paper. Securely packaged, rolled and inserted into a strong mailing tube and shipped tracked. Poster Prints are of comparable archival quality to our Photographic prints, they are simply printed on thinner Poster Paper. Whilst we only use Photographic Prints in our frames, you can frame Poster Prints if they are carefully supported to prevent sagging over time.
Poster prints are budget friendly enlarged prints in standard poster paper sizes (A0, A1, A2, A3 etc). Whilst poster paper is sometimes thinner and less durable than our other paper types, they are still ok for framing and should last many years. Our Archival Quality Photo Prints and Fine Art Paper Prints are printed on higher quality paper and the choice of which largely depends on your budget.
Estimated Image Size (if not cropped) is 39cm x 59.4cm (15.4" x 23.4")
Estimated Product Size is 42cm x 59.4cm (16.5" x 23.4")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.
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EDITORS COMMENTS
Step back in time to the "mend and make-do" era of World War II with this vintage advert for Wolsey Clothing from 1943. In a time when resources were scarce and rationing was in full effect, durability was key when it came to clothing. Wolsey Clothing understood this need and prided themselves on creating garments that could withstand the challenges of wartime.
This advert showcases a selection of outfits for women, including shirts and frocks, all made with the highest quality materials and craftsmanship. The emphasis on durability is clear - these are not just clothes to be worn once and discarded, but pieces that can be relied upon time and time again.
During a period where fashion took a backseat to practicality, Wolsey Clothing managed to strike the perfect balance between style and functionality. Women could feel fashionable while also knowing that their outfit would last through whatever trials they faced during the war.
As we look back at this piece of history, we can appreciate the ingenuity of companies like Wolsey Clothing who adapted to meet the needs of their customers during challenging times. This advert serves as a reminder of resilience and resourcefulness in an era defined by scarcity.
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