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A window dresser sets about her task of creating a scene in one of the windows of
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A window dresser sets about her task of creating a scene in one of the windows of
A window dresser sets about her task of creating a scene in one of the windows of Selfridges department store on Londons Oxford Street. That will entice customers into the store as the window cleaner ensures that window shoppers get a clear view. 8th March 1954
Bela Zola
Daily Mirror
Mirrorpix
London
Greater London
England
Media ID 21803543
© Mirrorpix
1954 City Of Westminster Department Store Fifties Inner Boroughs Inner London Mannequins Retail Shops And Shopping Window Cleaner Window Shopping
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EDITORS COMMENTS
In this photo print, taken on the 8th of March in 1954, we are transported back to a bustling scene on London's iconic Oxford Street. The focus is on a dedicated window dresser who is meticulously crafting an enchanting display in one of Selfridges department store windows. With great precision and artistic flair, she arranges mannequins dressed in the latest fashion trends, creating a scene that promises to captivate passersby. Meanwhile, amidst the flurry of activity, a diligent window cleaner ensures that these potential customers get an unobstructed view of the enticing spectacle within. His meticulous work guarantees that even those who are merely window shopping can fully appreciate the artistry and allure behind each carefully curated ensemble. This snapshot from the 1950s captures not only a moment frozen in time but also reflects the vibrant spirit of post-war England. It showcases how retailers like Selfridges played their part in revitalizing consumer culture by using imaginative displays to entice shoppers into their stores. Bela Zola's photograph transports us back to an era when fashion was celebrated with grandeur and creativity. It serves as a reminder of London's rich retail history and its enduring status as a global fashion capital.
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