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Advert for Wills Gold Flake cigarettes, 1930

Advert for Wills Gold Flake cigarettes, 1930


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Advert for Wills Gold Flake cigarettes, 1930

Advert for Wills Gold Flake cigarettes, 1930. A print from the Illustrated London News, 8th February 1930

Heritage Images features heritage image collections

Media ID 14943382

© The Print Collector / Heritage-Images

Advert Advertisement Boot Boots Brand Cigarette Cigarettes Looking Back Looking Round Skier Skiing Skis Tobacco Trousers Winter Sports Footwear Print Collector8 Ski Poles


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> Europe > United Kingdom > England > London > Fashion

> Europe > United Kingdom > England > London > Weather

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EDITORS COMMENTS
Step into the glamorous world of 1930s fashion and leisure with this print from the Illustrated London News. In this advert for Wills Gold Flake cigarettes, a stylish woman takes center stage, showcasing the epitome of elegance and sophistication. Dressed in a fashionable ensemble, she exudes confidence with her tailored trousers and chic dress. Her choice of footwear, sturdy boots suitable for winter sports, hints at an adventurous spirit. Against a backdrop of majestic mountains covered in pristine snow, she holds her ski poles confidently as if ready to conquer the slopes. This advertisement not only promotes Wills Gold Flake cigarettes but also captures the essence of a bygone era when smoking was considered fashionable and sophisticated. The brand's association with luxury is evident through its inclusion in such an exquisite piece of art. Looking back at this image transports us to a time when women defied societal norms by engaging in exhilarating activities like skiing. It serves as a reminder that even during wintry seasons, one can still embrace style while indulging in their favorite pastimes. The attention to detail and vibrant colors make this print collector's item truly remarkable. It allows us to appreciate both the artistic talent behind it and glimpse into the lifestyle choices prevalent during that period.

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