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Advert for Fred Hurtleys Litesome Belt abdominal protector for boxers (litho)
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Advert for Fred Hurtleys Litesome Belt abdominal protector for boxers (litho)
7172260 Advert for Fred Hurtleys Litesome Belt abdominal protector for boxers (litho) by English School, (20th century); Private Collection; (add.info.: Advert for Fred Hurtleys Litesome Belt abdominal protector for boxers. Illustration from Games and Sports in the Army 1936-37 (The Army Sport Control Board, London, 1937).); © Look and Learn
Media ID 24715528
© Look and Learn / Bridgeman Images
Belt Boxer Boxing Boxsport Business Combat Sport Goods Transport Protection Protector Yorkshire Advertising Company Advertizing Field Sports Nineteen Thirties Summer Clothes Teamsport
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EDITORS COMMENTS
This black and white lithograph captures an intriguing piece of boxing history - an advert for Fred Hurtleys Litesome Belt abdominal protector. The image showcases a group of army troops, dressed in their summer clothes, engaged in a fierce boxing match. Their intense expressions and powerful punches convey the spirit of combat sport. The focal point of the composition is the Litesome Belt itself, prominently displayed on one boxer's waist. This innovative abdominal protector was designed to provide essential protection during intense bouts, ensuring boxers could continue their rigorous training without compromising safety. The advertisement exudes a sense of strength and resilience, reflecting both the physical demands of boxing and the military background depicted in the scene. It serves as a testament to British craftsmanship and ingenuity during this early 20th-century period. With its bold typography and attention-grabbing illustration, this advert effectively promotes not only Fred Hurtleys' product but also highlights his reputation as a trusted supplier within the sporting community. The lithograph is part of Games and Sports in the Army 1936-37 publication by The Army Sport Control Board. As we admire this vintage print from our private collection, we are transported back to a time when sportsmanship intertwined with military discipline. It reminds us that even amidst challenging circumstances, individuals find solace in physical pursuits like boxing - pushing themselves beyond limits while relying on reliable protective gear like Fred Hurtleys Litesome Belt abdominal protector.
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