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Premium Framed Print : Helena Rubinstein advertisement
Framed Photos from Mary Evans Picture Library
Helena Rubinstein advertisement
Advertisement for Helena Rubinstein of Grafton Street, London, specifically hormone creams claiming to recreate vital glandular elements of " first youth". Date: 1932
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Media ID 23142898
© Illustrated London News Ltd/Mary Evans
Adverts Beautician Cosmetics Cream Creams Helena Method Methods Product Products Rejuvenation Rubinstein Salon Treatment Treatments Youth Youthful Hormone Rejuvenating
17"x15" (43x38cm) Premium Frame
FSC real wood frame with double mounted 10x8 print. Double mounted with white conservation mountboard. Frame moulding comprises stained composite natural wood veneers (Finger Jointed Pine) 39mm wide by 21mm thick. Archival quality Fujifilm CA photo paper mounted onto 1mm card. Overall outside dimensions are 17x15 inches (431x381mm). Rear features Framing tape to cover staples, 50mm Hanger plate, cork bumpers. Glazed with durable thick 2mm Acrylic to provide a virtually unbreakable glass-like finish. Acrylic Glass is far safer, more flexible and much lighter than typical mineral glass. Moreover, its higher translucency makes it a perfect carrier for photo prints. Acrylic allows a little more light to penetrate the surface than conventional glass and absorbs UV rays so that the image and the picture quality doesn't suffer under direct sunlight even after many years. Easily cleaned with a damp cloth. Please note that, to prevent the paper falling through the mount window and to prevent cropping of the original artwork, the visible print may be slightly smaller to allow the paper to be securely attached to the mount without any white edging showing and to match the aspect ratio of the original artwork.
FSC Real Wood Frame and Double Mounted with White Conservation Mountboard - Professionally Made and Ready to Hang
Estimated Image Size (if not cropped) is 24.4cm x 17.1cm (9.6" x 6.7")
Estimated Product Size is 43.1cm x 38.1cm (17" x 15")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with landscape (horizontal) orientation to match the source image.
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EDITORS COMMENTS
This photograph from 1932 showcases the renowned beauty entrepreneur, Helena Rubinstein, as she promotes her groundbreaking hormone creams at her salon on Grafton Street in London. The advertisement highlights Rubinstein's revolutionary method for rejuvenating the skin and recreating the vital glandular elements of 'first youth.' Helena Rubinstein, a pioneering figure in the beauty industry, had already built an international empire by the 1930s, with her eponymous brand known for its innovative and scientific approach to skincare. In this advertisement, she is seen confidently holding a jar of her hormone cream, her expressive eyes conveying the promise of youthful radiance and vitality. The text accompanying the image emphasizes the importance of these hormone creams in maintaining a youthful appearance, as they were believed to restore the skin's elasticity and suppleness. The use of hormones in cosmetics was a novel concept at the time, and Rubinstein's advertisements often featured testimonials from satisfied customers who had experienced remarkable results. The setting of the advertisement, with its elegant Art Deco decor and attentive beautician, further emphasizes the luxurious and exclusive nature of Rubinstein's treatments. This photograph is a fascinating glimpse into the past, offering a glimpse into the world of beauty and skincare during the 1930s and the groundbreaking innovations that Helena Rubinstein brought to the industry.
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