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Premium Framed Print : Advert for Beetham Larola suntan lotion 1940
Framed Photos from Mary Evans Picture Library
Advert for Beetham Larola suntan lotion 1940
Sun tan without sun burn. To suntan becomingly yet without painful sunburn, the skin should always be bathed with larola. Exposure to sun, wind and salt-laden air brings no harm to your beauty if you use Larola regularly, for Larola gives both protection and lovely bloom.
1940
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 8202883
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10282654
Advertisting Bather Beetham Exposure Lotion Lotions Protection Skin Sun Bathing Swim Tanning Larola
17"x15" (43x38cm) Premium Frame
FSC real wood frame with double mounted 10x8 print. Double mounted with white conservation mountboard. Frame moulding comprises stained composite natural wood veneers (Finger Jointed Pine) 39mm wide by 21mm thick. Archival quality Fujifilm CA photo paper mounted onto 1mm card. Overall outside dimensions are 17x15 inches (431x381mm). Rear features Framing tape to cover staples, 50mm Hanger plate, cork bumpers. Glazed with durable thick 2mm Acrylic to provide a virtually unbreakable glass-like finish. Acrylic Glass is far safer, more flexible and much lighter than typical mineral glass. Moreover, its higher translucency makes it a perfect carrier for photo prints. Acrylic allows a little more light to penetrate the surface than conventional glass and absorbs UV rays so that the image and the picture quality doesn't suffer under direct sunlight even after many years. Easily cleaned with a damp cloth. Please note that, to prevent the paper falling through the mount window and to prevent cropping of the original artwork, the visible print may be slightly smaller to allow the paper to be securely attached to the mount without any white edging showing and to match the aspect ratio of the original artwork.
FSC Real Wood Frame and Double Mounted with White Conservation Mountboard - Professionally Made and Ready to Hang
Estimated Image Size (if not cropped) is 18.1cm x 24.4cm (7.1" x 9.6")
Estimated Product Size is 38.1cm x 43.1cm (15" x 17")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.
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EDITORS COMMENTS
Step into the sun-soaked summer of the 1940s with this advertisement for Beetham Larola Sun Tan Lotion. The image showcases a radiant woman in a stylish one-piece swimsuit, confidently lying on a sun-dappled beach towel. The caption assures us that with Larola, we can achieve a beautiful tan without the painful sunburn. The skin, bathed in Larola, is protected from the harmful effects of the sun, wind, and salt-laden air. The woman's smile and rosy complexion are testament to the promise of the product. The use of the word "becomingly" suggests that this is not just about getting a tan, but about doing so in a graceful and attractive way. The advertisement harks back to an era when sunbathing was a popular pastime, and achieving a tan was a sign of health and vitality. The woman's costume, with its high-waisted belt and halter neckline, is a charming reminder of the fashion of the time. The image exudes a sense of carefree summer fun, and the promise of protection from the sun's harmful rays adds an element of reassurance. With Larola, the sun, sand, and sea become friends rather than foes, and the beauty of summer is there to be enjoyed without fear of sunburn. This advertisement is a delightful snapshot of a bygone era, and a reminder of the enduring appeal of sun, sand, and a beautiful tan.
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