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13876896
Wall Art and Photo Gifts from Mary Evans Picture Library
13876896
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32326660
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement for "Van Dorn Portable Electric Tools. " The image features an illustration at the top with six characters, likely representing various professionals or tradespeople, including one dressed as a judge. They are all looking towards text that reads "THE CASE FOR VAN DORN. " Below this scene is a bold statement: "Counsel for the Defence — The Defence submits, M'Lud, that among users of that speedy precision tool, the 'Valveumaster' Refacer, a fanatic urge to fit valves to valve seats is not uncommon. They frequently snatch 'em in order to match 'em and usually grind 'em wherever they find 'em. In the case of the police car, my client did not snaffle 'em merely to baffle 'em but happened to freeze ‘em and thought he'd reface ‘em! Mr. Justice of Cokers— If it's done with precision I'll change my decision. " The bottom half of the image shows a photograph of one such Van Dorn electric tool on what appears to be an industrial workbench. A tagline below states: "Fortunately, with Van Dorn Portable Electric Tools, no mechanic need panic!" Additional text lists other tools by Van Dorn for motor & aircraft industries; vices; windscreen wipers; drills; bench grinders; sanders; disc/belt sanders; portable grinders. Finally, there's branding information indicating that these tools are available only from Van Dorn Electric Tools Co. , located in Harmondsworth Middlesex and additional locations in London Birmingham Bristol Glasgow Leeds Manchester Nottingham Sheffield Dublin Belfast Cork Limerick Waterford. The overall tone suggests humor and wit used as part of their marketing strategy while emphasizing precision and ease-of-use associated with their products.
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