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Help Yourself, Syracuse, NY, 1936. Creator: Unknown
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Help Yourself, Syracuse, NY, 1936. Creator: Unknown
Help Yourself, Syracuse, NY, 1936. The Federal Theatre Project, created by the U.S. Works Progress Administration in 1935, was designed to conserve and develop the skills of theater workers, re-employ them on public relief, and to bring theater to thousands in the United States who had never before seen live theatrical performances
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Media ID 36272971
© Heritage Art/Heritage Images
Adler Hans Administration Works Progress Capital Letter Civic Cream Cream Colour English Text Federal Theatre Project Hans Adler Month New Deal Paul Vulpius Playbill Publicity Self Help September Typeface Vulpius Paul Western Script Works Progress Administration
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EDITORS COMMENTS
Help Yourself: A Production of the Federal Theatre Project, Syracuse, NY, 1936 This poster invites the public to attend a theatrical performance of the Federal Theatre Project in Syracuse, New York, during the autumn of 1936. The Federal Theatre Project, established by the Works Progress Administration (WPA) in 1935, aimed to preserve and develop theater skills, re-employ theater workers on public relief, and bring live performances to communities across the United States that had previously been underserved. The poster, featuring bold, striking typography in both red and cream colors, announces the title of the play, "Help Yourself," with the subtitle "A Play in Three Acts by Paul Vulpius." The poster's design is reminiscent of the Western Script typeface, popular during the 1930s. The image of a hand reaching out to grasp a ladder, with the caption "Self Help," emphasizes the play's theme of individual empowerment and community support. The black and red color palette adds a sense of urgency and political significance, reflecting the era's social and economic climate. The Federal Theatre Project's productions were known for their innovative and socially relevant content, often tackling controversial topics and addressing the concerns of the time. "Help Yourself" likely offered a message of hope and resilience during the Great Depression, encouraging audiences to come together and support one another. This poster is a testament to the rich cultural heritage of American theater history and the enduring impact of the New Deal's WPA on the arts. Its vibrant design and powerful message continue to resonate, reminding us of the transformative power of live performance and the importance of community engagement.
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