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adveristing for Beer Pedavena, 1910s (poster)
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adveristing for Beer Pedavena, 1910s (poster)
2904159 adveristing for Beer Pedavena, 1910s (poster) by Erler, Erich (1870-1946); (add.info.: The Pedavena Beer is a native of Belluno, and takes its name from Pedavena, the place where is located the factory. Founded in 1897 by brothers Luciani, in 1974 it became the property of the company Heineken. Designed by Erler, Erich (1870-1946).); Buyenlarge Archive/UIG
Media ID 33086660
© Buyenlarge Archive/UIG / Bridgeman Images
Advertistment Beer Booze Brand Brands Draft Beer Draft Beers Draught Beer House Mansion Landsitz Lithographic Lithographs Lithos Litography Manors Movie Poster Mzposter Outdoor Setting Poster Art Posters Villa Words 1900 1910 Years 10 10s 1910 1919 1910 1919 Years 10 10s Advertizing Belluno Manor House Manor Houses Mansions Only One Person Stately Homes Years 1910 Years 10 Years Ten
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EDITORS COMMENTS
This print showcases a vintage advertising poster for Beer Pedavena, dating back to the 1910s. The poster, designed by Erich Erler, features an exquisite blend of artistry and marketing prowess. The image depicts a scene that transports us to early 20th century Italy. In the foreground, a majestic horse stands proudly while being held by its reins. This symbolizes strength and elegance, reflecting the qualities associated with Beer Pedavena. The horse's presence also adds a touch of nostalgia to the composition. In the background, we see an enchanting manor house nestled amidst lush greenery. This setting evokes a sense of sophistication and refinement, suggesting that indulging in Beer Pedavena is akin to experiencing luxury. The text on the poster is minimal yet impactful. It simply reads "Beer Pedavena" emphasizing the brand name as its own powerful statement. The choice of colors further enhances this effect - bold black against stark white creates contrast and draws attention. Overall, this print captures not only an advertisement but also a glimpse into Italian culture during this era. It serves as both historical documentation and artistic expression – showcasing how beer was marketed in early 20th century Europe. Whether you appreciate vintage advertising or have an affinity for Italian history, this stunning print will surely captivate your imagination and transport you back in time.
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