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American Trade-Marks and Devices: The Firm of Beed, New York (litho)
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American Trade-Marks and Devices: The Firm of Beed, New York (litho)
7198419 American Trade-Marks and Devices: The Firm of Beed, New York (litho) by American School, (20th century); Private Collection; (add.info.: The Firm of Beed, New York. Illustration for A Book of American Trade-Marks and Devices compiled by Joseph Sinel (New York, Alfred A Knopf, 1924). Note: Some of the trademarks included in this book are still current and may require permission for use. Designer: Lester D Boronda.); © Look and Learn
Media ID 24686218
© Look and Learn / Bridgeman Images
Acronym Acronyms Brand Brands Identities Identity Logo Logos Lower New York Vue De New York
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EDITORS COMMENTS
This black and white lithograph, titled "American Trade-Marks and Devices: The Firm of Beed, New York" takes us back to the early 20th century in the bustling cityscape of New York. Created by American School artist Lester D Boronda for Joseph Sinel's book on American trade-marks and devices, this print showcases a collection of logos and brand identities that were prevalent during that time. The lithograph transports us to an era where visual identity played a crucial role in distinguishing businesses. Each logo tells its own story, representing various industries and companies that thrived in the United States. From acronyms to intricate illustrations, these trademarks are a testament to the creativity and innovation of American designers. As we delve into this artwork, it is important to note that some of these trademarks are still relevant today, reminding us of their enduring impact on our culture. However, any commercial use requires permission from their respective owners. Through this print, we gain insight into the vibrant history of branding in America while appreciating the artistic skill involved in creating these timeless designs. It serves as a reminder that even amidst technological advancements and ever-changing trends, visual identity remains an integral part of our society.
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