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Advertisement, Beechams Pills (engraving)
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Advertisement, Beechams Pills (engraving)
1595941 Advertisement, Beechams Pills (engraving) by English School, (19th century); Private Collection; (add.info.: Advertisement, Beechams Pills. Illustration for The Illustrated London News, Christmas Number 1888.
English School (19th Century)); Look and Learn / Illustrated Papers Collection
Media ID 23071852
© Look and Learn / Illustrated Papers Collection / Bridgeman Images
Beechams Pills Henry Irving St Helens Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing Shakespeare William Shakspeare
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EDITORS COMMENTS
This engraving takes us back to the vibrant world of 19th-century advertising. The print showcases an advertisement for Beechams Pills, a renowned medicinal brand that captured the attention of many during its time. The illustration, originally featured in The Illustrated London News' Christmas Number in 1888, is a testament to the creativity and artistry employed by advertisers even then. It depicts a scene from one of William Shakespeare's plays, with actors dressed in elaborate costumes promoting Beechams Pills. The image transports us to St Helens, where Henry Irving, a prominent actor of his era, captivates the audience with his powerful portrayal of Shakespearean characters. This clever marketing strategy aimed to associate Beechams Pills with theatrical excellence and sophistication. As we delve into this historical artifact, it becomes evident that advertisements have always played a significant role in shaping public opinion and consumer behavior. Companies like Beechams understood the power of visual storytelling and leveraged it effectively to promote their products. Through this enchanting engraving by Bridgeman Images, we gain insight into both the artistic techniques employed during this period as well as how advertising has evolved over time. It serves as a reminder that even amidst technological advancements today, there is still value in appreciating the rich history behind these creative endeavors.
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