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1918 1910s USA cooking royal baking powder wheatless housewives housewife

1918 1910s USA cooking royal baking powder wheatless housewives housewife


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Advertising Archives

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1918 1910s USA cooking royal baking powder wheatless housewives housewife

1918
1910s
USA
cooking royal baking powder wheatless housewives housewife

The Advertising Archives specialise in vintage illustrations including adverts, posters and magazine covers

Media ID 7067719

1910s Advertisements Advertising Adverts American House Wife Nineteen Tens Twentieth Century


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> Advertising Archives > 1910's

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EDITORS COMMENTS
This print from the Advertising Archives takes us back to the early 1910s in the United States, a time when housewives played an essential role in their households. The image showcases a group of determined and resourceful women engaged in cooking, highlighting the significance of royal baking powder during this era. Intriguingly, it also emphasizes the concept of "wheatless" cooking, which was prevalent during World War I due to food shortages. This photograph serves as a reminder of how American housewives adapted their culinary skills to support their country's war efforts. The composition exudes nostalgia for a bygone era; its sepia tones transport us into the heart of twentieth-century America. The attention to detail is remarkable - from the meticulously styled hairdos and elegant attire worn by these housewives to their focused expressions while preparing meals. As we delve into this piece captured by The Advertising Archives, we are reminded not only of its historical value but also its artistic merit. It stands as an advertisement that transcends commercial purposes and becomes a window into society at that time. Overall, this print encapsulates both cultural and historical significance within its frame. It invites viewers to reflect on the resilience and ingenuity displayed by American housewives during challenging times while appreciating the artistry behind advertising campaigns from over a century ago.

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