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Advertisement for Lemco
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Advertisement for Lemco
Advertisement for Lemco, the Liebig Companys meat extract, from " The Graphic", London, October 1901. The markings on the side of the bull show South America because Liebigs factory was in Uruguay
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Media ID 9700189
© Universal History Archive
1901 Bull German Culture Meat Pulling Rope Western Script Animal Representation The Graphic
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EDITORS COMMENTS
This print from Universal Images Group (UIG) takes us back to the early 20th century, specifically October 1901. The image showcases an intriguing advertisement for Lemco, the renowned meat extract produced by the Liebig Company. The focal point of this vintage ad is a majestic bull, its powerful physique symbolizing strength and vitality. The bull stands tall against a backdrop of ropes, evoking a sense of control and dominance. Its muscular frame exudes raw power as it pulls on the rope with determination. Interestingly, markings on the side of this magnificent creature indicate South America - an homage to Liebig's factory location in Uruguay. The absence of people in this photograph allows us to focus solely on the animal representation and German culture intertwined within this historical piece. The Western script used further emphasizes its international appeal during that era. As we gaze upon this snapshot from "The Graphic" magazine in London over a century ago, we are transported into an era where advertisements were simple yet effective in capturing attention. This particular print encapsulates not only the essence of Lemco but also serves as a window into our past - reminding us how far we have come since then
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