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Navy Cut Medium Cigarettes, 1926=29
Wall Art and Photo Gifts from Nottingham City Council
Navy Cut Medium Cigarettes, 1926=29
Players Navy Cut Medium cigarettes pull-forward counter card. One side of the card opens out so that when extended it is shaped like a narrow wedge. It comprises the bearded head and shoulders of a sailor above a box of 50 Navy Cut cigarettes. The text on his hat band reads " HMS INVINCIBLE". The text on the card reads " THE NEW FLAT // POCKET TIN // 50 FOR 2/6 // Players Please". On the reverse is the date 1926-7 and a hand-written note which reads " 20". There is a label which reads " MARDONS // WINDOW NOVELTIES // EMBOSSED SHOWCARDS / &C, &C // VARNISHERS // GELATINERS & FRAME MAKERS // BRISTOL & LONDON."
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Media ID 5569891
© Produced by the kind permission of Imperial Tobacco Limited, England
Advertising Costume Football John Player And Sons Nottingham Packaging Sailing Sailor Sea Scape Ship Sport Tobacco Uniform
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EDITORS COMMENTS
This vintage print captures a unique advertising piece from the 1920s, showcasing the iconic Navy Cut Medium Cigarettes by Players. The pull-forward counter card is ingeniously designed to resemble a narrow wedge when fully extended. At its center, we see the bearded head and shoulders of a sailor proudly representing HMS INVINCIBLE, while below him sits a box of 50 Navy Cut cigarettes. The text on his hat band boldly reads "HMS INVINCIBLE" adding an air of authenticity and authority to this maritime-themed advertisement. Prominently displayed on the card are the words "THE NEW FLAT // POCKET TIN // 50 FOR 2/6 // Players Please" enticing potential customers with both convenience and affordability. Flipping over to the reverse side, we find handwritten notes indicating that this particular card was produced in 1926-7 with a quantity of 20 units. A label reveals that MARDONS, specialists in window novelties and showcards based in Bristol and London, were responsible for creating these eye-catching pieces. This image not only showcases Nottingham's rich history as an advertising hub but also offers us a glimpse into early twentieth-century marketing strategies. It serves as a testament to John Player & Sons' innovative approach towards promoting their tobacco products through creative visuals tied to themes such as sailing and sports like football
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