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Commonwealth Games 1958
Wall Art and Photo Gifts from Nottingham City Council
Commonwealth Games 1958
Players Navy Cut Cigarettes large rectangular counter-card advertising the VIth British Empire and Commonwealth Games 1958. The counter-card features an open packet of 20 Navy Cut Cigarettes Medium as its central image
Nottingham City Council supports a range of community focused services
Media ID 5870203
© Produced by the kind permission of Imperial Tobacco Limited, England
Advertising John Player And Sons Nottingham Sport Tobacco Wales British Empire Commonwealth Games
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EDITORS COMMENTS
This print takes us back to the vibrant era of 1958, when Nottingham played host to the VIth British Empire and Commonwealth Games. Standing as a testament to the advertising prowess of its time, this large rectangular counter-card for Players Navy Cut Cigarettes transports us to an age where tobacco products were prominently displayed without reservation. At the heart of this advertisement lies an open packet of 20 Navy Cut Cigarettes Medium, serving as a focal point that effortlessly draws our attention. The packaging exudes elegance and sophistication, reflecting the spirit of both sport and empire that defined those years. Nottingham City Photos has captured more than just an advertisement; they have preserved a piece of history that intertwines with notions of national pride and athletic excellence. This image serves as a reminder not only of the games themselves but also highlights how companies like John Player & Sons skillfully utilized major sporting events to promote their brands. While it is important not to overlook or glamorize commercial use in today's context, we can appreciate this photograph for its historical significance and cultural value. It offers us a glimpse into an era when advertising was unapologetically bold, showcasing how even everyday items such as cigarettes became intertwined with grand events like the British Empire and Commonwealth Games - moments that shaped nations and left lasting imprints on our collective memory.
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