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Gorleston-on-Sea, for Happy Family Holidays, BR poster, 1957
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Gorleston-on-Sea, for Happy Family Holidays, BR poster, 1957
Poster produced for British Railways (BR), promoting rail travel to the Norfolk resort of Gorleston-on-Sea - a southern district of Great Yarmouth, showing two children with buckets and spades, with the beach and sea in the background. Artwork by Paul B Mann. Printed by Stafford & Co Ltd, Netherfield, Norfolk
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Media ID 10016007
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This charming vintage poster from 1957 captures the essence of a perfect family holiday at Gorleston-on-Sea, a delightful seaside resort in Norfolk. Produced by British Railways (BR) to promote rail travel, the artwork by Paul B Mann transports us back to a simpler time when bucket and spade adventures were the highlight of summer. In this idyllic scene, two children are seen gleefully clutching their buckets and spades as they stand on the sandy beach. The sparkling sea stretches out behind them, inviting endless hours of fun and exploration. The vibrant colors used in the print evoke feelings of joy and excitement that come with carefree days spent building sandcastles and splashing in the waves. The attention to detail is remarkable - from the intricate patterns on their swimsuits to every grain of sand beneath their feet. This nostalgic image reminds us of cherished memories made during childhood holidays by the sea. Printed by Stafford & Co Ltd in Netherfield, Norfolk, this poster exemplifies both artistic skill and advertising genius. It encapsulates an era when British families flocked to coastal destinations like Gorleston-on-Sea for unforgettable vacations filled with laughter, sunshine, and wholesome adventure. Now preserved within National Railway Museum's Pictorial Collection, this timeless piece serves as a reminder that some things never go out of style – like happy family holidays spent exploring Britain's beautiful coastline.
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