Clothing Fashion Underwear: This is The Band that Gernreich sees as a follow-up to

Wall Art and Photo Gifts from Memory Lane

Clothing Fashion Underwear: This is The Band that Gernreich sees as a follow-up to

Clothing Fashion Underwear: This is The Band that Gernreich sees as a follow-up to the No-Bra bra. He says it gives a natural shape with a little uplift. I say Hmm. It sells in America for four dollars, has a front fastening and is made of fine elastic. Exquisite Form who make it are still considering whether to sell it over here as well. October 1965 P021968

Mirrorpix
England

Media ID 21648809

© Mirrorpix

Lingerie Modelling

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> Europe > United Kingdom > Scotland > Clackmannanshire > Dollar

> Memory Lane Prints > Mirror > 0400to0499 > 00436

EDITORS COMMENTS
In this vintage photograph from October 1965, we catch a glimpse of the revolutionary Clothing Fashion Underwear: The Band. Designed as a follow-up to the iconic No-Bra bra by Gernreich, this lingerie piece aims to provide a natural shape with just the right amount of uplift. As our eyes are drawn to the model showcasing this innovative undergarment, one can't help but wonder about its potential impact on fashion trends during that era. With its front fastening and exquisite craftsmanship using fine elastic materials, it is no surprise that this garment was highly sought after in America for only four dollars. Interestingly enough, Exquisite Form - the masterminds behind The Band - are still contemplating whether to introduce it into international markets such as ours. One can only imagine how women across the globe would have embraced this game-changing lingerie item had it been made available worldwide. This print not only captures an important moment in fashion history but also serves as a reminder of how designers like Gernreich pushed boundaries and challenged societal norms through their creations. It symbolizes an era where comfort met style and women were encouraged to embrace their natural beauty. Let us cherish these glimpses into our sartorial past and appreciate how they continue to inspire contemporary fashion choices today.

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