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Polar Sandwich-men advertising a screening of Shackleton Pol
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Polar Sandwich-men advertising a screening of Shackleton Pol
Photograph of sandwich-men, dressed in polar clothing to advertise a screening of pictures from the Nimrod Antarctic Expedition of 1908-09; Croydon, South London, 1909
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Media ID 4385943
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10217803
Advertise Antarctic Croydon Dressed Nimrod Pictures Polar Sandwich Screening Shackleton
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EDITORS COMMENTS
A Chilling Preview of the Heroic Nimrod Antarctic Expedition: Polar Sandwich-men Advertise Upcoming Screening in Croydon, South London (December 1909) This evocative photograph captures the moment as two sandwich-men, dressed in authentic polar clothing, stand outside a venue in Croydon, South London, to advertise an upcoming screening of pictures from the Nimrod Antarctic Expedition of 1908-09. The image, taken in December 1909, offers a fascinating glimpse into the past, as the public was given a rare opportunity to view firsthand accounts of Sir Ernest Shackleton's groundbreaking journey to the frozen continent. The Nimrod Expedition, led by Sir Ernest Shackleton and Frank Wild, was the British response to the race for the South Pole between various European nations. The team made significant achievements, including the first ascent of Mount Erebus and the discovery of the magnetic South Pole. The screening of the expedition's pictures would have been an exciting event for the public, who were eager to learn about the harsh conditions, daring exploits, and scientific discoveries made by the intrepid explorers. The sandwich-men, clad in thick furs and insulated clothing, are an intriguing addition to the scene. Their presence not only generated curiosity and anticipation for the screening but also served as a visual representation of the extreme conditions endured by the explorers. The image is a testament to the power of advertising and the public's fascination with the heroic tales of polar exploration. This photograph, taken from the Illustrated London News, is an essential piece of historical documentation that offers a unique perspective on the public's engagement with the Nimrod Antarctic Expedition and the spirit of adventure that defined the early 20th century.
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