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Wall Art and Photo Gifts from Mary Evans Picture Library

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Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 20031874

© Mary Evans Picture Library/Onslow Auctions Limited

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VISUAL DESCRIPTION
This is a vintage French military recruitment poster. At the top, text from the "République Française - Ministère de la Guerre" translates to "French Republic - Ministry of War." The central slogan says, "Travaillez en paix. Nous veillons!" which means "Work in peace. We are watching over you!" Below that, the call to action reads, "Engagez-vous Rengagez-vous dans les troupes métropolitaines," urging people to enlist or re-enlist in the metropolitan troops. The image features a confident-looking soldier pointing towards something outside of our view, symbolizing a call to duty and direction for potential recruits. He's dressed in World War I-era French military uniform with a helmet and carries a rifle slung over his shoulder, signifying readiness for combat. In the background, there’s an idyllic rural scene depicting farmers working peacefully in their fields under clear skies—a stark contrast intended to emphasize that joining the armed forces would protect this tranquil way of life. At the bottom left corner is a disclaimer noting: "Cette affiche ne doit être ni recouverte ni mise dans le commerce," meaning that this poster should neither be covered nor sold commercially. Overall, this image encapsulates early 20th-century propaganda techniques used by governments to inspire patriotism and bolster military ranks during times of conflict.

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