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A wartime advert for Dolcis Shoes, emphasising their comfort and durability as well as their "grace of line". Date: 1943

A wartime advert for Dolcis Shoes, emphasising their comfort and durability as well as their 'grace of line'. Date: 1943


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A wartime advert for Dolcis Shoes, emphasising their comfort and durability as well as their "grace of line". Date: 1943

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 32240370

© Illustrated London News Ltd / Mary Evans

1943 Advertisements Advertizing Adverts Comfort Dolcis Emphasising Fashions Footwear Garments Grace Nineteen Servicewoman Servicewomen Shoes Styles Durability Fashionable


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EDITORS COMMENTS
Step back in time to 1943 with this wartime advert for Dolcis Shoes, showcasing their unparalleled comfort and durability. In the midst of chaos and uncertainty, women were still seeking stylish footwear that could withstand the demands of everyday life. The ad highlights the "grace of line" that Dolcis Shoes are known for, emphasizing not only their practicality but also their elegant design. The servicewomen featured in the advertisement are a testament to the brand's commitment to providing footwear that is both functional and fashionable. During a time when every aspect of life was affected by war, it is clear that women still valued quality shoes that could keep up with their busy lives. Dolcis Shoes offered a sense of normalcy and reliability during tumultuous times. As you gaze upon this vintage print, imagine yourself stepping into a pair of Dolcis Shoes from 1943. Feel the comfort and support they provide as you go about your day with confidence and style. Let these shoes transport you back to a simpler time when even in the face of adversity, fashion remained an important form of self-expression.

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