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Turner's Asbestos Cement Advertisement
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Turner's Asbestos Cement Advertisement
A humorous advertisement illustration for Turner's Asbestos Cement Co. showing a quarry scene both above and below ground. A typical Heath Robinson contraption shows a design for moving rocks, while underground, an over the top chain gang are at work. Date: circa 1939
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Media ID 32265048
© CLM Archive Collection / Mary Evans
Annual Asbestos Buyers Cement Chain Contraption Gang Guide Heath Moving Quarry Robinson Rocks Turners Typical Underground
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Turner's Asbestos Cement: A Hilarious Depiction of Quarry Production in the 1930s This delightful illustration, produced circa 1939, showcases the whimsical world of Turner's Asbestos Cement Company as depicted in the annual buyers' guide. The scene above ground presents a typical Heath Robinson contraption, a quintessential British invention known for its over-engineered and absurdly complex designs. Here, the contraption is employed to move rocks in a quarry, with a series of pulleys, ropes, and levers working in unison to accomplish the seemingly simple task. Beneath the surface, an equally amusing scene unfolds. An over-the-top chain gang, reminiscent of the Roaring Twenties' exaggerated depictions of laborers, toils away. Their determined expressions and muscular physiques contrast sharply with the outlandish machinery that drives the conveyor belt, transporting the asbestos cement blocks to the surface. This humorous advertisement illustration, from the Mary Evans Prints Online collection, offers a glimpse into the lighthearted approach to industrial advertising during the 1930s. The use of Heath Robinson's distinctive style and the exaggerated depiction of laborers at work adds a touch of whimsy and humor to the otherwise mundane process of quarry production. The illustration's intricate details and clever use of perspective invite viewers to explore the image further, revealing new elements with each glance. This charming piece of art serves as a reminder of the creativity and ingenuity that once defined industrial advertising during the 1930s.
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