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13874273
Wall Art and Photo Gifts from Mary Evans Picture Library
13874273
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32322838
© Aviation Ancestry
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> New Images July 2023
VISUAL DESCRIPTION
The image is a vintage advertisement for "NEW SUNBEAM-COATALÈN ENGINES" designed for use in all types of aircraft, being offered at specially reduced prices. The ad highlights an exceptional opportunity to purchase a strictly limited number of these well-known engines that have passed the Aeronautical Inspection Directorate tests at their Wolverhampton works and are now ready for immediate delivery. Two models of engines are prominently featured with illustrations: 1. 100 h. p. 6-Cylinder Vertical "DYAK. " - Priced at £295. Described as one of the most reliable engines produced by Sunbeam-Coatalèn. 2. 300 h. p. 12-Cylinder "V" Type "MANITOU. " - Priced at £395. Noted as a very efficient and reliable engine offering exceptionally low weight output ratio. The advertisement also includes the original price before reduction, showing significant savings on both models (the DYAK was originally priced at £350 and the MANITOU was £450). Below this information, there's text encouraging potential customers to inquire about full particulars, installation instructions, and after-sales service from any Sunbeam office or agency worldwide. At the bottom, it states: "THE SUNBEAM MOTOR CAR CO. , LTD. , WOLVERHAMPTON, " along with addresses for London Showrooms in Hanover Square and Manchester Showrooms on Deansgate. There's also mention of an Export Department located in Hanover Square, London W. I. This advertisement reflects early 20th-century marketing techniques used by automotive companies branching into aviation technology during a period when aviation was rapidly developing post-World War I.
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