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13850126
Wall Art and Photo Gifts from Mary Evans Picture Library
13850126
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32294336
© Aviation Ancestry
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VISUAL DESCRIPTION
The image is a black and white advertisement featuring a comical drawing of a horse's head with the word "NEIGH! NEIGH!" prominently displayed in bold letters. The text below humorously addresses aircraft manufacturers, suggesting that small parts shouldn't cause big trouble and promotes doing things properly oneself or entrusting them to experts. It plays on the idea of strength by comparing their work ethic to that of horses, stating they could stretch the horse's metaphorical shoulders to the wheel but prefer smarter work over hard labor. The ad hints at efficiency, mentioning working for five days a week for just two hours each day—implying significant productivity. A postscript at the bottom adds a touch of humor by clarifying that although the photograph isn't really of a Horse-Collar, it resembles one made by Airports Ltd. , not Vickers of Weybridge as might be assumed. Finally, it concludes with branding information: "AIRPORTS GATWICK" along with location details "GATWICK AIRPORT, HORLEY, SURREY. " and contact information indicated as "Telephone: CRAWLEY 555". The overall tone is light-hearted yet confident in promoting its services or products related to aviation manufacturing.
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