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Booklet cover, Butter Token Book
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Booklet cover, Butter Token Book
Booklet cover, Butter Token Book, part of a social security benefit scheme, for half a pound of butter at a reduced price. (1 of 2) Date: 1975
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Media ID 23080326
© Mary Evans Picture Library
1975 Benefit Benefits Booklet Butter Department Financial Half Official Plumstead Pound Price Reduced Scheme Security Support Token Tokens Venables
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EDITORS COMMENTS
This vintage photograph showcases a cover page from a Butter Token Book, a component of the social security benefit scheme in the United Kingdom during the 1970s. The image, dated 1975, displays the official government booklet that allowed eligible individuals to purchase half a pound of butter at a reduced price. The Butter Token Book was issued by the Department for Social Security (DSS), which later became the Department for Work and Pensions (DWP). During this era, the cost of living was on the rise, making it challenging for many families to afford basic necessities such as food. To help alleviate some of the financial burden, the government introduced various benefit schemes, including the Butter Token Book. This scheme enabled beneficiaries to purchase essential food items at discounted prices using the tokens contained within the booklet. The photograph presents a snapshot of life in the 1970s, showcasing the importance of community and support during economically challenging times. The Butter Token Book was a tangible representation of the financial assistance provided by the government, offering a small yet significant relief to those in need. This artifact serves as a reminder of the historical context and the social welfare programs that have shaped the United Kingdom's social fabric. The Butter Token Book cover pictured here features the emblem of the Venables, Plumstead, London, SE postal district, emphasizing the localized nature of the scheme. The image is a poignant reminder of the government's role in providing financial support to its citizens during times of need.
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