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Empire Tea Poster
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Empire Tea Poster
Empire Marketing Board 1927-1933 poster, Empire Tea Date: 1927-1933
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 7401573
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10473904
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EDITORS COMMENTS
This Empire Tea poster, hailing from the Empire Marketing Board archive between 1927 and 1933, invites viewers to take a moment and savor the exotic allure of tea from India, Ceylon (Sri Lanka), and Lanka. The British advertising campaign of the 1920s and 1930s, a period of significant economic growth and globalization, showcases the vast reach and influence of the British Empire. The image presents a serene and idyllic scene of tea plantations nestled amidst lush greenery, with workers in traditional attire carefully tending to the tea bushes. The sun sets in the background, casting a warm glow over the landscape, symbolizing the richness and warmth of the tea being offered. The tagline, "Empire Tea - The Cup That Cheers," encapsulates the idea of comfort and happiness that a cup of tea brings, while also emphasizing the connection to the far-off lands of the British Empire. The poster's design is visually striking, with bold lines, vibrant colors, and intricate details that draw the viewer in and transport them to another world. The use of typography and imagery effectively communicates the message of the campaign, making it a standout piece of advertising from the era. This poster serves as a testament to the power of advertising in creating a sense of connection and desire for products that originate from distant lands. It also highlights the importance of the tea industry in the British Empire during the 1920s and 1930s, and the role it played in shaping global trade and commerce.
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