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London Trade Card - Matthias Darly, Paper Hangings
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London Trade Card - Matthias Darly, Paper Hangings
London Trade Card - Matthias Darly, Manufactory for Paper Hangings, painter, engraver and paper stainer, wholesale and retail, at the Acorn, facing Hungerford, Strand. All kinds of home decorating services offered, including Designs for Gentlemens Different Fancies.
circa 1750s
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Media ID 14386607
© Mary Evans Picture Library
1750s Acorn Baroque Décor Decorating Decorator Engraver Hangings Manufactory Matthias Painter Retail Roll Rolls Services Strand Tradesman Tradesmen Wallpaper Wholesale Darly Stainer
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1. Title: "Matthias Darly's London Trade Card: A Snapshot of 18th Century Home Decorating Services" This trade card, dating back to the 1750s, showcases the extensive range of home decorating services offered by Matthias Darly's Manufactory for Paper Hangings in London. The card, adorned with intricate ornate designs, is a testament to the Baroque aesthetic that dominated the 18th century. Matthias Darly, an accomplished painter, engraver, and paper stainer, operated his business at the Acorn, facing Hungerford, Strand. His manufactory provided both wholesale and retail services, catering to the diverse decorating needs of his clients. The card proudly boasts of "All kinds of home decorating services offered," indicating the comprehensive nature of Darly's business. The card's design is a visual feast, with a roll of wallpaper in the foreground, suggesting the high-quality paper hangings that Darly produced. The background features various scenes of domestic life, emphasizing the importance of home decoration in the 18th century. The card's text also highlights "Designs for Gentlemens Different Fancies," indicating a focus on personalized and customized solutions. Matthias Darly's trade card is a fascinating glimpse into the world of 18th century tradesmen and their offerings. It underscores the importance of home decoration in the lives of the London elite and the role of skilled artisans like Darly in creating beautiful and ornate interiors. This card is a reminder of the rich history of home decoration and the artisans who shaped it.
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