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Advertising Poster for confections from state factories of Mosselprom, 1930
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Advertising Poster for confections from state factories of Mosselprom, 1930
Advertising Poster for confections from state factories of Mosselprom, 1930. Found in the Collection of Russian State Library, Moscow
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Media ID 15045162
Communication Design Marketing Promotion Socialist Realism Socrealism Soviet Soviet Political Agitation Art Soviet Union Zelensky Colour Lithograph Confections Graphic Design Mosselprom Poster And Graphic Design
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EDITORS COMMENTS
This advertising poster from 1930 showcases the delectable confections produced by the state factories of Mosselprom, a prominent name in the Soviet Union's food industry. The vibrant and eye-catching design, created by Alexander Nikolaevich Zelensky, is an exemplary piece of graphic art that seamlessly combines elements of socialist realism with fine art aesthetics. The poster features a variety of mouthwatering sweets arranged in an enticing display, tempting viewers to indulge in these delectable treats. The use of bold colors and intricate detailing adds depth and visual appeal to the composition. It effectively communicates Mosselprom's commitment to quality and innovation in confectionery production. Beyond its aesthetic value, this print serves as a testament to the power of advertising as a tool for promotion and marketing during this era. It reflects the influence exerted by Soviet political agitation art on communication design, highlighting how propaganda was seamlessly integrated into everyday life. Preserved within the Collection of Russian State Library in Moscow, this rare artifact offers us a glimpse into an important chapter in Soviet history. It symbolizes not only Mosselprom's success but also represents broader themes such as industrialization, state-controlled enterprises, and government-sponsored initiatives. As we admire this remarkable piece from our past, let it remind us of the role that art played in shaping societies while celebrating both creativity and cultural heritage.
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