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EVANS: NEW YORK, 1938. A billboard on the tenement buildings on 61st Street, between 1st

EVANS: NEW YORK, 1938. A billboard on the tenement buildings on 61st Street, between 1st


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EVANS: NEW YORK, 1938. A billboard on the tenement buildings on 61st Street, between 1st

EVANS: NEW YORK, 1938.
A billboard on the tenement buildings on 61st Street, between 1st and 3rd Avenues in New York, New York. Photograph by Walker Evans, 1938

Granger holds millions of images spanning more than 25,000 years of world history, from before the Stone Age to the dawn of the Space Age

Media ID 13216553

1938 61st Street Billboard Camel Cigarette Evan Evans Manhattan New York New York City Sign Tenement Walker 1st Avenue


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EVANS - NEW YORK, 1938. A Glimpse into the Past of Manhattan's Tenement Life

EDITORS COMMENTS
. This photograph by Walker Evans takes us back to the bustling streets of New York City in 1938. The image captures a billboard adorning the tenement buildings on 61st Street, between 1st and 3rd Avenues. Standing tall against the backdrop of worn-out brick facades, this advertisement offers a fascinating glimpse into early American consumer culture. The billboard prominently features an advertisement for Camel cigarettes, symbolizing an era when smoking was not only socially acceptable but also glamorized. Its presence amidst the humble tenements serves as a stark reminder of how advertising permeates even the most modest corners of our lives. Evans' keen eye for detail allows us to observe every aspect of this street scene – from the worn-out exteriors of these tenement buildings to the busy pedestrians passing by. This photograph is part of Evans' iconic series documenting everyday life during his time working with Roy Stryker's Farm Security Administration (FSA). As we gaze at this snapshot frozen in time, we are transported back to a different era - one where New York City was still evolving and shaping its identity as a global metropolis. It reminds us that beneath all its glamour and grandeur lies a history rooted in ordinary people living their lives amidst towering billboards and crowded streets. Granger Art on Demand presents this remarkable piece from their collection

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