Frozen Food Collection

FROZEN FOOD AD, 1957. Some Freeze Food... Birds Eye Freezes Flavor. advertisement for Birds Eye frozen foods, from an American magazine, 1957

Frozen Meat, 1923. Creator: Unknown
Frozen Meat, 1923. From " Australia, New Zealand and Oceania in Pictures", by H. Clive Barnard, M.A. Blitt. [A. & C. Black, Limited, London, 1923]

Frozen food shop, Mexborough, South Yorkshire, 1972. Artist: Michael Walters
Frozen food shop, Mexborough, South Yorkshire, 1972. A publicity shot to promote one of the new generation of freezer shops in Mexborough

Ice cream sundae on white background, close-up

Carrot Lollies
28th April 1941: Two little girls reading a board advertising carrots instead of ice lollies. Wartime shortages of chocolate and ice cream made such substitutions a necessity

Black and white illustration full freezer with labelling on drawers

Hands wrapping frozen food in newspapers to keep it cool

Scoops of ice cream in bowl, close-up

Stacked up ice-cream wavers

Lime sorbet, dessert

Two girlfriends, teenagers, eating ice cream from cones on the terrace an ice cream parlour, Menton, Alpes-Maritimes, Provence-Alpes-Cote dAzur, France

Teenager eating ice cream from a cone on the terrace of an ice cream parlour, Menton, Alpes-Maritimes, Provence-Alpes-Cote dAzur, France

Two girlfriends, teenagers, eating ice cream from cone on the terrace an ice cream parlour, Menton, Alpes-Maritimes, Provence-Alpes-Cote dAzur, France

City Snow
20th November 1965: A policeman directs traffic on a snowy day in Ludgate Circus, London as a frozen food van drives past. (Photo by Sydney O Meara/Evening Standard/Getty Images)

Sundae Stroll
Cermanic Ice cream on a foot path

Pieces of frozen spinach

Borage ice cubes on marble surface

Three balls fudge ripple ice cream with rolled biscuits

Herb ice cubes next to ice cube tray on marble surface

Chopped herbs in freezer bags and mixing bowl on marble surface

A red ice lolly

Herbs inside ice cubes, including borage, mint, chives, parsley

Jam in plastic pots for freezing

Frozen blueberries, close-up

Frozen berries, close-up

Chopped garlic sealed in cling film on chopping board

Ice cubes containing frozen berries in a tumbler

Finely chopped wild mushroom being spooned into an ice-tray, close-up

Dessert F008 / 2127
Dessert of ice cream and fruit

Taste! Advertisement for Birds Eye Frosted Foods from an American magazine
FROZEN FOOD AD, 1947. Taste! Advertisement for Birds Eye Frosted Foods from an American magazine

The Best Spinach You ve Ever Tasted. Advertisement for Snow Crop frozen foods from an American magazine, 1957
FROZEN FOOD AD, 1957. The Best Spinach You ve Ever Tasted. Advertisement for Snow Crop frozen foods from an American magazine, 1957

Searching for bacteria in frozen food

Organic food for sale on supermarket shelves UK
Ashley Cooper / SpecialistStock

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"Frozen Food: A Journey Through Time and Convenience" Step into the past with these captivating images that showcase the evolution of frozen food. From a 1957 advertisement for Birds Eye frozen foods, to a snapshot of a frozen meat shop in 1923, we witness the birth of an industry that would revolutionize our kitchens. In 1972, artist Michael Walters captures the essence of a bustling frozen food shop in Mexborough, South Yorkshire. The vibrant colors and busy atmosphere reflect society's growing reliance on this convenient culinary innovation. Fast forward to 1957, where another artist brings us inside New Lodge Road Co-op self-service supermarket in Barnsley, South Yorkshire. Here we see housewives diligently selecting their weekly groceries from an array of frozen options. The Bexley Heath Co-Op supermarket becomes a hub for housewives as they navigate through aisles filled with endless possibilities. Frozen food has become an integral part of their routine - saving time and effort without compromising flavor or nutrition. But it's not just savory dishes that benefit from freezing technology; ice cream delights also make an appearance. A mouthwatering close-up reveals an indulgent ice cream sundae on a pristine white background - proof that even desserts can be preserved perfectly. Frozen food has come a long way since its humble beginnings and has transformed how we eat and live, offering convenience without sacrificing taste or quality. So next time you reach for those freezer doors at your local grocery store, take a moment to appreciate the journey behind each frosty package – because some freeze food. . and Birds Eye freezes flavor.