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Commercialisation Collection

Commercialisation has permeated every aspect of our lives, leaving no stone unturned. As we bookmark the pages of history, we witness its relentless grip on society

Background imageCommercialisation Collection: Bookmark, The Days of Nelson, Issued by Dr Lovelaces Family Soap (chromolitho)

Bookmark, The Days of Nelson, Issued by Dr Lovelaces Family Soap (chromolitho)
5234075 Bookmark, The Days of Nelson, Issued by Dr Lovelaces Family Soap (chromolitho) by English School, (19th century); Private Collection; (add.info.: Bookmark, The Days of Nelson)

Background imageCommercialisation Collection: President Grover Cleveland and wife Francis (colour litho)

President Grover Cleveland and wife Francis (colour litho)
6032753 President Grover Cleveland and wife Francis (colour litho) by American School, (19th century); Private Collection; (add.info.: President Grover Cleband and wife Francis)

Background imageCommercialisation Collection: Shopfront displaying Christmas cards and calendars (b / w photo)

Shopfront displaying Christmas cards and calendars (b / w photo)
730217 Shopfront displaying Christmas cards and calendars (b/w photo) by English Photographer, (20th century); Private Collection; (add.info.: Shopfront displaying Christmas cards and calendars)

Background imageCommercialisation Collection: Charles Darwin, Theory of Development (ie Evolution) (chromolitho)

Charles Darwin, Theory of Development (ie Evolution) (chromolitho)
3105353 Charles Darwin, Theory of Development (ie Evolution) (chromolitho) by American School, (19th century); Private Collection; (add.info.: Charles Darwin, Theory of Development (ie Evolution)

Background imageCommercialisation Collection: Street in Vienna, Wall Announcements (engraving)

Street in Vienna, Wall Announcements (engraving)
2810530 Street in Vienna, Wall Announcements (engraving) by English School, (19th century); Private Collection; (add.info.: Street in Vienna, Wall Announcements)

Background imageCommercialisation Collection: The Thames (development of the house-boat system) (engraving)

The Thames (development of the house-boat system) (engraving)
3640715 The Thames (development of the house-boat system) (engraving) by Du Maurier, George (1834-96) (after); Private Collection; (add.info.: The Thames (development of the house-boat system)

Background imageCommercialisation Collection: Pair of angels, wearing bonnets, admiring themselves in mirrors (colour litho)

Pair of angels, wearing bonnets, admiring themselves in mirrors (colour litho)
6032893 Pair of angels, wearing bonnets, admiring themselves in mirrors (colour litho) by American School, (19th century); Private Collection; (add.info.: Pair of angels, wearing bonnets)

Background imageCommercialisation Collection: Julia and President Ulyssess Grant (colour litho)

Julia and President Ulyssess Grant (colour litho)
6032758 Julia and President Ulyssess Grant (colour litho) by American School, (19th century); Private Collection; (add.info.: Julia and President Ulyssess Grant)

Background imageCommercialisation Collection: A Merry Christmas (colour litho)

A Merry Christmas (colour litho)
6032773 A Merry Christmas (colour litho) by American School, (19th century); Private Collection; (add.info.: A Merry Christmas. Adververtising card from Novelty Printing House)

Background imageCommercialisation Collection: Advertising attracts both the world and his wife (engraving)

Advertising attracts both the world and his wife (engraving)
5998665 Advertising attracts both the world and his wife (engraving) by English School, (19th century); Private Collection; (add.info.: Advertising attracts both the world and his wife)

Background imageCommercialisation Collection: Mrs President Cleveland, Use Sulphur Bitters (chromolitho)

Mrs President Cleveland, Use Sulphur Bitters (chromolitho)
976374 Mrs President Cleveland, Use Sulphur Bitters (chromolitho) by American School, (19th century) (after); Private Collection; (add.info.: Mrs President Cleveland)

Background imageCommercialisation Collection: Medical money

Medical money, conceptual image

Background imageCommercialisation Collection: Creativity, conceptual image

Creativity, conceptual image
Creativity. Conceptual image of creativity represented by a light bulb. The filament, in the shape of a pound sign, could signify the commercialisation of ideas


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Commercialisation has permeated every aspect of our lives, leaving no stone unturned. As we bookmark the pages of history, we witness its relentless grip on society. In "The Days of Nelson, " a vivid chromolitho print transports us to an era when even Dr Lovelace's Family Soap was issued with commercial intent. President Grover Cleveland and his wife Francis grace a colour litho portrait, reminding us that even the highest office in the land is not immune to the allure of commercialisation. Meanwhile, a shopfront displaying Christmas cards and calendars captures the essence of consumerism in black and white photography. Charles Darwin's groundbreaking Theory of Development, depicted in a striking chromolitho print, showcases how even scientific discoveries are not exempt from being packaged for profit. On a street in Vienna, wall announcements reveal how advertising infiltrates public spaces as engraving immortalizes this phenomenon. The Thames River serves as a backdrop for the development of house-boats – yet another example seeping into everyday life. A pair of angels adorned with bonnets gaze at themselves in mirrors; their vanity reflecting our own obsession with material possessions captured through vibrant lithography. Julia Grant stands beside President Ulysses Grant in full-colour lithographic splendor – an image that reminds us that fame itself can be commodified. A Merry Christmas scene rendered through colour lithography evokes warm sentiments but also highlights how holidays have become opportunities for marketing campaigns. Advertising attracts both "the world and his wife, " as depicted by an engraving capturing crowds drawn to promotional messages like moths to flame. Mrs President Cleveland endorses Sulphur Bitters through captivating chromolitho artistry – exemplifying how even health products succumb to commercial tactics. Lastly, medical money becomes intertwined with commerce as physicians navigate financial interests alongside patient care – an unsettling reality portrayed through these images. In this montage spanning different eras and mediums.