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Old lead letters forming the word Marketing

Old lead letters forming the word Marketing


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Old lead letters forming the word Marketing

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Florian Hiltmair

Media ID 12537249

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Advertisement Advertising Backgrounds Business Character Commerce Commercial Concept Conceptual Symbol Detail Directly Above Full Frame Gray Large Group Of Objects Lead Lead Typesetting Letter Lettering Marketing Merchandise Orthographic Symbol Printing Press Letter Sort Symbolic Symbolic Picture Text Typescript Typography Word Yellow Merchandising


EDITORS COMMENTS
This print by Florian Hiltmair showcases a mesmerizing arrangement of old lead letters meticulously forming the word "Marketing". The image exudes an air of nostalgia, taking us back to a time when printing presses and typesetting were the backbone of advertising. The high angle view allows us to appreciate the intricate details and character of each letter, as they come together in perfect harmony. The gray backdrop adds a touch of elegance, while the large group of objects creates a sense of abundance and importance. Symbolic in nature, this studio shot captures the essence of commerce and business with its yellow typography standing out boldly against the neutral background. It serves as a reminder that marketing is not just about selling products; it's about creating meaningful connections between brands and consumers. The photograph's composition draws our attention directly above, emphasizing its significance within any advertising campaign or conceptual symbol associated with merchandising. Its horizontal orientation makes it ideal for various applications such as backgrounds or promotional materials. Florian Hiltmair has masterfully captured both the beauty and functionality behind these vintage lead letters, offering viewers an intriguing glimpse into the world where artistry meets commerce. This symbolic picture is sure to inspire anyone interested in typography, photography, or simply appreciating fine art at its best.

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