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Advertisement for Michelin, printed by Cornille & Serre, Paris (colour litho)
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Advertisement for Michelin, printed by Cornille & Serre, Paris (colour litho)
PER320977 Advertisement for Michelin, printed by Cornille & Serre, Paris (colour litho) by Rossillon, Marius (O Galop) (1867-1946); Private Collection
Media ID 25213790
© Bridgeman Images
Bibendum Brand Brands Michelin Man Strength Trademark Tyres Vintage Poster
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This vibrant and eye-catching advertisement print showcases the iconic Michelin brand in all its glory. Printed by Cornille & Serre, Paris, this colour lithograph captures the essence of Michelin's advertising prowess during its early years. The focal point of the image is undoubtedly the famous Michelin Man, also known as Bibendum. This rotund figure with a jovial expression has become synonymous with the French tyre manufacturer. Standing tall and proud, he exudes strength and reliability, embodying the qualities that have made Michelin a trusted name in the industry. The vintage poster transports us back to a time when advertising was an art form in itself. The bold colors and intricate details draw our attention to every element on display – from the meticulously designed typography to the finely crafted metal drinking vessel featuring Michelin's logo. As we admire this piece of history from a private collection, it serves as a reminder of how brands can leave an indelible mark on society through their symbols and trademarks. The enduring appeal of this advertisement lies not only in its aesthetic charm but also in its ability to evoke nostalgia for a bygone era. Without mentioning commercial use or delving into specific company details, this print allows us to appreciate Michelin's legacy as one of France's most recognizable brands while celebrating the artistic talent behind this artwork.
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